I-Zara yenye yezona zinto zidumileyo kwiintengiso zefashoni ezikhawulezayo zehlabathi. Umsunguli wayo, u-Amancio Ortega, nguNombolo 6 kuLuhlu oluTyebileyo lweForbes. Kodwa ngo-1975, xa waqala uZara njengomfundi oqeqeshelwa umsebenzi kumntla-ntshona weSpeyin, yayiyivenkile yempahla encinci. ifashoni”, makhe sijonge.
I-Zara ifashini ekhawulezayo "ihamba phambili" uhambo
Abaseki beZara bahlala bekholelwa ukuba impahla "yimveliso yabathengi elahlayo". Kufuneka ikhutshwe emva kwexesha elilodwa, ingagcinwa kwikhabhathi ixesha elide. Isimo sengqondo sabantu malunga nempahla kufuneka sibe sesothando esitsha kwaye siyithiyile indala. Inkqubo ye-Zara yokubonelela ngempahla yazalwa kwingcamango yefashoni ekhethekileyo. Kwaye oku kuphucula kakhulu ukhuphiswano lwexesha elitsha leZarale. izitayela ngesantya esikhawulezayo ngokweendlela zefashoni.
Ngelo xesha, umjikelo wemveliso yeempawu ezidumileyo zamazwe ngamazwe ngokubanzi ukuya kuthi ga kwii-120 iintsuku, ngelixa elona xesha lifutshane leZara yayiziintsuku ezisi-7 kuphela, ngokuqhelekileyo iintsuku ezili-12. Ezi zizigqibo zeentsuku ezili-12. Kukho iingongoma ezintathu eziphambili kule nkqubo: ngokukhawuleza, encinci, kunye nokuphindaphinda. Oko kukuthi, isantya sohlaziyo lwesitayile sikhawuleza, inani lezitayile zesitayile zincinci, kwaye izitayile ziyahluka. IZara ihlala ilandela umkhwa wexesha lonyaka, iimveliso ezitsha zifika evenkileni ngokukhawuleza okukhulu, kwaye amaxesha omboniso wefestile atshintshwa kabini ngeveki. Oku kufana ncam neempawu zesantya sokutya kwi "isantya sokutya".
Ngokomzekelo, ukuba inkwenkwezi enesambatho esifanayo iya kuba yintandokazi, uZara uya kuyila ingubo efanayo kwiiveki ezimbini ukuya kwezintathu kwaye ngokukhawuleza uyibeke kwiishelufu.Kungenxa yesi sizathu sokuba uZara uye wakhawuleza waba yinto eyaziwayo kakhulu yefashoni ekhawulezayo.Yintoni enomdla ngakumbi kukuba ukuthengiswa kwekota entsha kaZara kufumaneka kuphela kwiivenkile kwiiveki ezintathu ukuya kwezine.
“Ibhola yekhephu” kaZara iya isiba nkulu ngokukhula.
"Okukhona kunzima ukuthenga imveliso, kokukhona iya kuthandwa." UZara ulime inani elikhulu labalandeli abathembekileyo ngoku "kunqongophala kwemveliso"." Izitayile ezininzi, ubungakanani obuncinci", abathengi bafuna ukuthenga iimveliso ezintsha zexesha lonyaka, kufuneka baqhubeke nokuhoya ivenkile, evumela uZara ukuba afezekise impumelelo kwinqanaba lezoqoqosho. Kwaye iindlela ezikhokelela kwintengiso kwihlabathi jikelele ziye zakhula ngokukhawuleza kwaye azinayo imveliso yeZara ekhula ngokukhawuleza.
Emva koko, "ifashoni ekhawulezayo" yenyuka ngokukhawuleza kwaye yaba yeyona nto iphambili kwishishini lempahla yefashoni, iqhuba ifashoni yehlabathi.
Makhe ndinazise kuwe umzi-mveliso wethu wempahla
Isinxibo se-AJZ sinokubonelela ngeenkonzo zolungelelwaniso lweleyibhile yobuqu kwiiT-shirts, iSkiingwear, iJacket yePurffer, ibhatyi ephantsi, ibhatyi yeVarsity, ilokhi kunye nezinye iimveliso. Sinesebe le-P&D elomeleleyo kunye nenkqubo yokulandelela imveliso ukuze sifezekise umgangatho olungileyo kunye nexesha elifutshane lokukhokela imveliso yobuninzi.
Ixesha lokuposa: Aug-24-2022
